AVAILABLE NOW
Written for tomorrow’s influential Storytellers and Explorers.
This new design-focused book Envisioning Holograms explores the approach, techniques, and mindshift needed to design truly breakthrough experiences for mixed reality (the seamless blending of digital content into the physical world in realistic and natural ways). Learn what’s so different about working with holograms, how to think spatially, and where to start designing your own holographic projects. You’ll move rapidly from initial concept to persuasive prototype – all without the need for expensive tools or a designer’s skillset.
by M. Pell
author of The Age of Smart Information
AVAILABLE TODAY FROM
EARLY PRAISE
Envisioning Holograms is a guidebook for designing our holographic future. You’ll find the processes, techniques, and production tools needed to design immersive products that will change how we work, play and communicate.”
– Tony Parisi, Global Head of AR/VR for Unity. Industry legend.
Just as the pioneering work of E.S. Porter helped define a new language for cinematic storytelling at the dawn of motion pictures, Envisioning Holograms provides us with the missing vocabulary and grammar to help define a new design language for this world-changing medium of Mixed Reality.”
– Ori Inbar, Founder and Managing Partner for Super Ventures, an AR/VR fund.
An exceptional introduction to a new way of thinking about software. Envisioning Holograms is approachable to people just starting out, and also provides some excellent bits of insight to veterans that can help influence their creative process.”
– Lucas Rizzotto, award-winning creator of Mixed Reality experiences.
Envisioning Holograms is the perfect book for VR/AR/MR studios that are struggling with application design. It is filled with strategies to acquire ideas, develop and iterate through scenes, and find the best fit. I highly recommend this book to anyone wanting to create solid user experiences using 3D interfaces and spatial computing.”
– Rick King, authority on the latest trends in AR, VR, and MR development.
Design students, this book is your treasure map. Design teachers, make this required reading.”
– Cy Andrews, Data Artist and Visualizer.
This book is a true gem and a must-have for any AR/VR/MR developers out there!”
– Sean Ong, Developer/Author of “Beginning Windows Mixed Reality Programming”
Whether you are an active designer, tech wizard or just a lover of next level experiences, Pell’s book makes the case for this new form of envisioning and why we all have a role to play in its exciting and inevitable future.”
– Stephen Marshall, Sundance-award winning director, entrepreneur/technologist
I’ve seen first-hand the challenges, primarily in mindset and “letting-go” of what was and ‘how things were done’. I was truly enthralled reading Envisioning Holograms. Its certainly a foundational book for me and my team in approaching MR development.”
– Denise Elizabeth White, tech and media industry veteran, CEO of SPATIALx
ABOUT THE BOOK
Breakthrough holographic design starts with envisioning – the act of visualizing what could be. By rapidly depicting a desired experience and trying out its real-world interactions, you can quickly turn your initial vision into a tangible example of innovative design.
Designing for mixed reality is completely new experience for everyone involved, and takes some experimentation to get right. You won’t nail your first mixed reality project by relying solely on your previous mobile or web design expertise as a guide. Mixed reality requires a different kind of design thinking for its unique challenges.
This book digs into why holographic computing is the future, takes you through the mixed reality design process, and gets you ready to take advantage of its endless opportunities.
Book Spoiler – “It’s always about the people. It’s never about the tech.” – M. Pell
EXCERPTS
Here are a few peeks inside the book…
FOREWORD
As someone at the leading edge of what’s happening in AR, VR, and MR, Tony Parisi has a unique perspective of where this is all going. He pens the Foreword. Read it here.
CHAPTER 3
NEW – This is all pretty cool, but how does Envisioning actually help us pose important questions and get our points across? Read more in How Can Envisioning Help?
CHAPTER 8
There’s no point in doing all of this envisioning to make incremental changes. Take a peak into the future by leaping into Breakthrough Examples.
CHAPTER 15
If you’ve ever wondered what the future of data visualization will look like, here’s a complete chapter excerpt of “Datascapers” for you to read.
COVER
CONTENTS
Introduction – What is Mixed Reality?
PART 1 – A New Frontier
01 – What’s So Special About Holograms?
02 – Why is Holographic Design So Challenging?
03 – How Can Envisioning Help?
04 – When Do I Use Envisioning?
05 – Where Do We Start?
PART 2 – Envisioning Holograms
06 – Shifting Your Mindset
07 – Choosing a Technique
08 – Breakthrough Examples
PART 3 – The Envisioning Process
09 – Flow
10 – Frame
11 – Prototype
12 – Test, Refine, Restart
13 – Invaluable Tools
PART 4 – Holographic Designs
14 – HoloScenes
15 – Datascrapers
16 – HoloArt Gallery
17 – Design Insights
Closing Thoughts
EVENTS+APPEARANCES
See the complete list of upcoming appearances and speaking events here.
November 17, 2017 – Los Angeles, CA
December 11, 2017 – Redmond, WA
January 11, 2018 – Vancouver, B.C. Canada
January 24, 2018 – Seattle, WA
February 2018 – Washington, DC
March 2018 – Austin, TX (SXSW)
March 2018 – New York City (NYC Media Lab)
April 2018 – Berkeley, CA (UC Berkeley)
May 2018 – Silicon Valley, CA (AWE 2018)
August 2018 – Redmond, WA (MR Dev Summit)
More to come in 2019…
Want M. Pell to present at your event? send your invite here.
ABOUT THE AUTHOR
Bold, insightful, and uncompromising, M. Pell is recognized as a thought leader in the fields of Holographic Envisioning and Smart Information.
He currently leads Design for The Microsoft Garage, the company’s outlet for experimental projects and curiosity-fueled explorations, worldwide.
As a lifelong Designer/Coder, Pell has consistently been on the leading edge of design and innovation over his thirty-years in high-technology.
Career highlights include creating the first stylized Font menu at the dawn of the Macintosh (MenuFonts), working with Pixar to pioneer 3D type generation with RenderMan (TextMan), co-inventing electronic document interchange (Adobe Acrobat), conceptualizing dynamic 3D information (InfoSpaces), developing a rapid design method (Fast Design), and being the inventor on over a dozen U.S. Patents.
Besides his writing, M. Pell is a dynamic presenter who delivers entertaining talks on a wide variety of design topics. His evolution from intrepid entrepreneur, to VC-backed startup veteran, to corporate man for Adobe and Microsoft has given him a unique perspective to draw on when discussing how to combine business, experience, and technology to create experience breakthroughs.
Learn more about M. Pell at Mike-Pell.com
FOLLOW + CONTACT
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NEW BOOK!
The Age of Smart Information
by M. Pell
Envisioning Holograms 