We are celebrating April's standout performers who've earned their Microsoft Advertising badges! Keep the momentum going here🏃: https://msft.it/6042Y6mOj #MSALearningLab
About us
Connect with people at the right moments across work and life, reaching audiences who are ready to engage and purchase online. With Microsoft Advertising, build smarter customer journeys using rich audience intelligence and open solutions that help you improve campaign performance. Follow ➡ #MSFTAds for official Microsoft Advertising updates • Digital Advertising • Marketing with Purpose • Audience Targeting • Strategic Trends and Insights. 📣 Official Microsoft Advertising blog → https://MicrosoftAdvertising.com/blog 👥 Sign up to Microsoft Advertising blog Newsletter → https://about.ads.microsoft.com/en-gb/blog/microsoft-advertising-newsletter-sign-up 📘 Microsoft Advertising Learning Lab → https://learninglab.about.ads.microsoft.com
- Website
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http://about.ads.microsoft.com
External link for Microsoft Advertising
- Industry
- Advertising Services
- Company size
- 10,001+ employees
- Headquarters
- Redmond, WA
- Specialties
- search engine marketing, digital marketing, search engine advertising, search advertising, mobile advertising, PPC, pay per click advertising, advertising, big data, Artificial Intelligence, AI, analytics, Advertising Technology, Ad Tech, Marketing Technology, Martech, digital advertising, online marketing, and online advertising
Updates
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Hello from Miami Beach 🌴! We had a great time at #POSSIBLE2024 meeting with partners, clients and fellow #MicrosoftAdvertising colleagues from around the globe! Take a 👀 #CTV #GenAI #RetailMedia What did we get in to? - Lynne Kjolso, VP Global Partnerships and Retail Media, hosted a Masterclass on “Storytelling for Growth: Innovation across Canvases.” - Andreina Yanes, Director, Head of Supply Side Partnerships, on a panel discussing “Ad-Tech Mavericks Masterclass" w/ Start.io - Nathalie Krup, Head of Agencies, spoke on a panel with Group Black on “How Artificial is Your Intelligence Session”
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Come along to elevate your industry knowledge at Microsoft Advertising's rooftop event during #NewFronts week! The perfect opportunity to gain insights, network with top professionals, and dive into video market innovation. 🎮 Act fast – spots are filling up! Sign up here: https://msft.it/6042Y6oqk #MSAEvent
RSVP for Microsoft Advertising's NewFronts Kick-Off Party
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"With Microsoft Retail Media, retailers can fully enable their advertisers to connect with shoppers through onsite, offsite, and in-store activations—with the confidence and trust that our solutions follow the measurement standards developed by IAB/MRC.” Microsoft Retail Media’s Head of Growth, Betty Chung Learn how Microsoft Retail Media supports and advocates our retailers and advertisers to comply with the key standards in the guidelines: https://lnkd.in/etSbWwrC #MSARetailMedia #MicrosoftAdvertising
Demystify and Advocate for IAB/MRC Retail Media Measurement Guidelines
about.ads.microsoft.com
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How did Blue Zinc Media harness the power of automation to grow their business with the help of Microsoft Advertising and our portfolio bidding solution❓❓ Find out in the success story here: https://lnkd.in/eVEgXksj #MSASuccessStories #MicrosoftAdvertising
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ROADTRIP! 🚘 We are taking you along the #MSAAccelerate journey with us as we travel around the globe for our Microsoft Advertising #AccelerateRoadshow. Generative AI, the future of commerce, gaming, CTV and video — it’s all on the agenda. If you are interested, please reach out to your sales rep!
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🌴 Interested in exploring the strategic value of storytelling across marketing channels and how generative AI is revolutionizing engagement? Join Lynne Kjolso, our VP of Global Partnerships & Retail Media, at #Possible2024 for the session on “Storytelling for Growth: Innovation across Canvases,” on 4/17 at 3:35pm ET. Register here: https://msft.it/6048c4YkI #MSAEvent
Register for POSSIBLE 2024 Conference featuring Lynne Kjolso, Microsoft's VP of Global Partner & Retail Media
https://possibleevent.com
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The moments keep on coming! Check out more from our speakers at this year’s #MSAAccelerate. Featuring Rukmini Iyer Corporate VP Microsoft, MJ DePalma Head of Inclusive Global Impact at Microsoft Advertising, Jonathan Stringfield, PhD, VP Global Business Research and Marketing, Christina Mallon (She/Her/Hers/Disabled) Head of Inclusive Design at Microsoft, Bonin Bough, Co-founder and Chief Strategy officer at Group Black. #Inclusive #CTV #MicrosoftAdvertising #GenAI #MSAThoughtleader
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“What’s really exciting about retail media is a lot of it is uncharted territory,” said Paul Longo, general manager of retail media at Microsoft Advertising, “Innovations in generative AI, breaking down marketing silos, and building out media in-stores will bring marketers and retailers to that place.” 🌐 Join the conversation and let's unlock the full potential of retail media together. Read more with EMARKETER: https://msft.it/6043cFY77 #MSAGenerativeAI #GenAI #MSAThoughtLeadership
Retail media is in ‘uncharted territory,’ Learn more on how GenAI is changing the game.
emarketer.com
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Microsoft Advertising Partner Celebration nominations are open from April 1 -30, 2024! This bi-annual event highlights the exceptional and innovative work of our enrolled partner tier members. Submit your nomination ➡️ https://msft.it/6047cFn4Z #MSAPartnerAwards #MSAPartner
Partner Celebration Awards open from April 1-30, 2024. Submit your nominations now!
partnercelebration.microsoftadvertising.com